Issue 10 | What's Your 2050 Strategy?

The IPCC climate report released this week granted us very little time to act to safeguard our future. Meanwhile a number of other reports call us to look past the 2030 Agenda, and think seriously about 2050. This “deadline overload” represents a whole new challenge to companies. The Sustainian pictures this challenge as a chess game, and prepares you for a 2050 outlook to inform your short term actions here and now.

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LEADER OF THE WEEK

Sustainability Has No Leader

Professor Neboijsa Nakicenovic co-authored the important 2050 report. He tells the Sustainian why the 2050 agenda is so crucial.


MARKET STRATEGY

Ensuring Long Term Survival? Turn Japanese!

Japanese companies show how a 2050 strategy can work for their business - and the planet.


MARKET STRATEGY

Why Carlsberg Expects To Live In 100 Years

Carlsberg: Finding the right balance between short-term action and long-term ambition is the road to sustainable growth and longevity.


MARKET STRATEGY

Energy Policies’ New Outlook: 2050

Two recent reports advocate for an energy outlook that looks past 2030 to 2050 and beyond.


WHAT LEADERS SAY ABOUT US


“What Sustainia is doing is essential. You are not only doing the right thing, you are doing the only thing that can really make a difference that can get scale. Just wish you could be multiplied.”

Thomas Friedman
Journalist, author, three-time Pulitzer prize winner

“The Sustainian is a new kind of strategic tool that inspires and provokes us to rethink the market opportunities.”

Claus Stig Pedersen
Head of Corporate Sustainability and Public Affairs, NovoZymes