The Sustainian is a market guide for business leaders and decision makers that wants to understand and act on the new climate reality. We serve as a catalyst for the leadership you need to survive and thrive in this new reality thereby helping you navigate in a new reality that is as turbulent as it is expanding of new opportunities.

We will guide you into the new reality by connecting and communicating new knowledge, latest global innovation and scalable solutions needed to build a sustainable future.

We are an offspring of the Global Opportunity Explorer by Sustainia, a leading sustainability advisory group. Since 2009 Sustainia has developed the world’s largest platform of 4,500 sustainable solutions researched with 17,000 business leaders taking part. Sustainia has identified how the 17 Sustainable Development  Goals can be turned into 55 new markets and hundreds of breakthrough solutions, thus accelerating action towards a greener and fairer future.


The Sustainian’s journey is led by founder of Sustainia Erik Rasmussen. With his strong experience in media, sustainability and business he is leading a powerful team of dedicated journalists and researchers.

Erik Rasmussen


Anne Fenger Schefte

Editor & journalist

Anders Nolting Magelund

Chief researcher & journalist

Rasmus Schjødt Pedersen


Ralitsa Vassileva

Contributing journalist & former CNN news anchor

Michael R. Kremer

Head of Digital & Design


Spanning diverse backgrounds, the members of The Sustainian’s Advisory Board all share a passion for sustainability, digitalization and breakthrough business opportunities. As global thought leaders, the members will contribute with articles and serve as strategic knowledge partners to ensure the highest standards in terms of quality and relevance.

Michael Møller

Director-General, UN Office Geneva

Ulrik Haagerup

Founder & CEO, Constructive Institute

Steen Hildebrandt

Professor Emeritus, Aarhus University

Bertrand Piccard

Adventurer & Founder, Solar Impulse Foundation

Mark Minevich

Author and Strategist, Digitalization and AI

Dr. Henrik Madsen


Lise Kingo

CEO & Executive Director, UN Global Compact

Mette Morsing

Professor & Director, CBS & Stockholm School of Economics

Dr. Jack Reynolds

Executive Director, University of Cambridge

John Elkington

CEO & Founder, Volans & SustainAbility



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Email: hello@thesustainian.com

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